door opener

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00:55 Dec 4, 2020
English to Norwegian translations [PRO]
Marketing - Marketing / Market Research
Additional field(s): Advertising / Public Relations, Business/Commerce (general)
English term or phrase: door opener
Definition from MBA Skool:
A door opener is something – a contact or a piece of information or anything of that sort that will help sales people gain access to the decision maker in the opportunity.This is termed door opener as it gives you a chance to open the door to the opportunity of accessing the decision maker.

Example sentence(s):
  • The Door Opener worked brilliantly. Overnight my sales cycles accelerated. I went from trying to convince my customers why they shouldn't do a pilot project to giving them something they wanted Sticky Branding
  • All the tactics in your arsenal of marketing – from direct mail, phone calls, emails, brochures, white papers, presentations at trade shows, You Tube videos and even the new social media tools – need to use the "door opener" strategies to find the busy decision makers you are looking for these days. Developing Your B2B Sales Skills
  • That's when she got creative and used food to sell. She decided that donuts and coffee would be a great door opener. Her prospect was a plant foreman. She arrived at the plant at 7 a.m., which was just a few minutes after her prospect arrived. All Business
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Summary of translations provided
5Døråpner
Nils Elvemo


  

Translations offered


60 days   confidence: Answerer confidence 5/5
Døråpner


Definition from Det norske akademis ordbok:
OVERFØRT noe(n) som åpner adgang (til), muligheter (for noe)

Example sentence(s):
  • riktig brukt er en reklameartikkel en viktig «døråpner» (Markedsføring 1983/1/2/4) Statoil vil i fremtiden kunne bli en døråpner for norsk næringsliv i Kina (Norges Handels- og Sjøfartstidende 1984/28/32/2) har man … gode produkter, kan man bruke disse som spydspiss og døråpner (Teknisk Ukeblad 1990/40/10/2) Elvis Presley var Rockens Første Beveger, døråpneren til Sun-studioet for senere størrelser som Carl Perkins, Jerry Lee Lewis, Johnny Cash og Roy Orbison (Kjetil Rolness Elvis Presley 39 1998) - Det norske akademis ordbok  
Nils Elvemo
Norway
Local time: 21:14
Native speaker of: Norwegian
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