Glossary entry

Spanish term or phrase:

churrería de productos

English translation:

great/wide range of products

Added to glossary by Ruth Hill
Jun 30, 2021 21:34
2 yrs ago
25 viewers *
Spanish term

churrería de productos

Spanish to English Tech/Engineering Computers (general)
Sentence: Es muy complicado hacer una churrería de productos sino lo que tenemos que hacer es entender qué necesidad tiene el cliente y cómo podemos adaptar todas las soluciones que tenemos a aquella necesidad.
The context is an interview with a company who provide IT software and hardware services to their clients. I know the literal meaning of "churrería" of course, but here it seems to be used in a metaphorical sense and I'm not sure exactly what it refers to.

Target audience is UK English and source is European Spanish.

Discussion

O G V Jul 1, 2021:
source not properly composed that's why I suggest to adapt it like this
Es muy complicado [conseguir] que nos salgan los productos como churros, más bien lo que tenemos que hacer es entender qué necesidad tiene el cliente
Ruth Hill (asker) Jul 1, 2021:
Reply to Neilmac Thank you! Not at all, I agree with you. I will bear in mind the length of the target sentence.
neilmac Jul 1, 2021:
Apologies Sorry for agreeing with three suggestions, which I suppose is not very helpful. The problem is, all six solutions proposed so far have some merit. I had to restrain myself from agreeing with everybody. My main concern is that the source sentence is too long and would be better rendered as two.

Proposed translations

+1
11 mins
Selected

great/wide range of products

no sé si tenéis un expresión similar
pero puedes probar a adaptar

Es muy complicado que nos salgan los productos como churros, más bien lo que tenemos que hacer es entender qué necesidad tiene el cliente

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Note added at 2 days 2 hrs (2021-07-03 00:08:34 GMT) Post-grading
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Muchas gracias. No me lo esperaba! Una propuesta muy sencilla entre tantas tan inspiradas! Dinos cuál elegiste para la traducción por curiosidad y para que conste.
Peer comment(s):

agree neilmac : I'd split the sentence into 2: "Coming up with a wide range of products is rather complicated. Instead, we need to understand the client's needs and how we can adapt all the solutions we have to that need."
9 hrs
con mi agradecimiento, neilmac
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4 KudoZ points awarded for this answer. Comment: "Muchas gracias! Todas las respuestas me dieron buenas soluciones pero te doy los Kudoz a tí porque también me diste una explicación de la expresión en español!"
17 mins
Spanish term (edited): que nos salgan los productos como churros

to come up with products like if they where hot dogs


me arriesgo a recrear en tu idioma mi adaptación de la frase

It is very difficult for us to come up with products like if they where hot dogs, rather what we have to do is to understand what the customer needs.

así se mantiene algo la metáfora y la idea de facilidad en prepararlos
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+1
57 mins

an abundance; plethora; glut; cornucopia of products

Es muy complicado hacer una churrería de productos sino lo que tenemos que hacer es entender qué necesidad tiene el cliente y cómo podemos adaptar todas las soluciones que tenemos a aquella necesidad.
It's very tricky to come up with a plethora/abundance/glut of products, but what we do have to understand is the needs of our customers,and how we can adapt the potential solutions at our disposal to these needs.
Note from asker:
Thank you, I like all these solutions! The problem now will be one of choice.
Peer comment(s):

agree neilmac : And make 2 sentences out of the original one....
8 hrs
Thank you!
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+1
3 hrs

gamut of products

Another option might be a 'full range of products,' but a 'gamut' may be the best option in terms of frequency.

Though 'gamut' already denotes 'whole' or 'full' or 'complete,' usage suggests they all collocate nicely here.

gamut (n.)
The gamut of something is the complete range of things of that kind, or a wide variety of things of that kind.
Varied though the anthology may claim to be, it does not cover the whole gamut of Scottish poetry.
There's sadness, hurt and anger. You run the gamut of emotions.
Synonyms: range, series, collection, variety More Synonyms of gamut
https://www.collinsdictionary.com/dictionary/english/gamut

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Note added at 3 hrs (2021-07-01 01:18:12 GMT)
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I also like Oliver's suggestion of 'cornucopia' ... and for the same reason as 'gamut,' i.e., in terms of their relative (low) frequency of use.
Note from asker:
Thank you! I really like this solution and the fact that it's unusual and rarely used, like the source.
Peer comment(s):

agree neilmac : I like "a whole gamut of products"....
5 hrs
Yes, 'a whole gamut of' works well. Thanks, Neil :-)
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5 hrs

mishmash of products

I would say

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Note added at 5 hrs (2021-07-01 03:04:05 GMT)
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mishmash

a confused mixture

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Note added at 5 hrs (2021-07-01 03:06:15 GMT)
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Though it likely needed to add more products to attract new customers, its varied assortment only added to the confusion. “It’s not a furniture retailer — neither is it a very compelling homewares retailer,” said Saunders. “It’s a mishmash of products, nothing stands out.”

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Note added at 5 hrs (2021-07-01 03:07:06 GMT)
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https://www.modernretail.co/retailers/a-mishmash-of-products...
Note from asker:
Thank you!
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Reference comments

7 mins
Reference:

creo que hay que entender churrería en el sentido de lugar en el que no dejan de salir churros, un producto fácil de preparar y producir en gran cantidad
no sé si conoces la expresión

https://forum.wordreference.com/threads/como-churros.251982/

pouring out quickly:
https://talklikeaspaniard.tumblr.com/post/86429514371/do-you...

en tu caso sugiere variedad y rapidez de ideas y productos o soluciones para el cliente

suerte
saludos!
Note from asker:
Muchísimas gracias Oscar! Estas fuentes son muy útiles y creo que voy a seguir este Tumblr para el futuro!
Peer comments on this reference comment:

agree neilmac : Like a sausage factory, OK, but I don't think we really need to preserve the idiom.
9 hrs
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