Nov 24, 2018 00:18
5 yrs ago
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Russian term

чтобы продать с одного выстрела

Russian to English Bus/Financial Marketing / Market Research
Когда-то для одного издательского проекта мне надо было написать около 50 микро текстов о книгах, но таких, чтобы продать с одного выстрела.

Discussion

Turdimurod Rakhmanov Nov 25, 2018:
Direct marketing: sale completed in one step, such as the sale of a book, versus a sale that involves a series of steps over time, such as the sale of a subscription, that includes renewal of the subscription and delivery of each issue.

One-shots are sometimes used to test a new publication. For example, a single issue of a new magazine may be published and offered on newsstands. If sales are good, additional issues will be published annually, quarterly, or on a bimonthly basis as determined by the product development budget and the availability of advertising and editorial content. https://www.allbusiness.com/barrons_dictionary/dictionary-on...

Proposed translations

9 hrs
Selected

to make the books fly off the shelves

to fly off the shelves: to sell very quickly, to be very popular
Example sentence:

The new perfume flew off the shelves in less than two weeks!

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4 KudoZ points awarded for this answer. Comment: "Thank you! "
4 hrs

to sell in one-shot

to sell in one-shot / to sell in one-step https://www.allbusiness.com/barrons_dictionary/dictionary-on...
Second version:
to sell at an attempt or at a glimpse

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Note added at 7 hrs (2018-11-24 07:37:14 GMT)
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Once (sometime) I had to write for one of the publishing (editorial) projects, nearly 50 microtexts about books, but such eye-catching ones to sell in one-shot (or at an attempt).
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2 days 8 hrs

to make them sell like crazy

to make them sell like hot cakes
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